Expert Contribution

Why Preplanning Is Important

for All Bay Area Families

As we begin a new year, many of us are thinking ahead and creating plans for the future. 

Some of us set long-term goals, such as going back to school or landing a promotion, and others set short-term goals like losing weight or starting an exercise routine. 

But what if I told you that there is something you can do right now — at no cost — that would help your family’s well-being? 

Preplanning your end-of-life arrangements with our caring team of professionals at Cypress Lawn Funeral Home & Memorial Park allows you this opportunity. 

I know many of us would prefer to avoid talking about the end of life, but ultimately, the end of life is an inevitable part of our journey. If you take time to put your preferences into writing now, you will save your loved ones from unnecessary stress worrying about what you would have wanted. 

Throughout my time in this profession, I’ve seen time and time again how much of a difference preplanning makes for families. I’ve watched firsthand as relief washes over a family member’s face when they realize the planning is already done for them, allowing them to focus on healing during an already difficult time. 

Our staff members can meet with you and your family when it’s most convenient for you. We even offer virtual meetings, so you don’t have to leave the comfort of home to put your arrangements in place. 

Preplanning gives your loved ones the ultimate gift — peace of mind. If you’re not sure where to start, we’re ready to answer all your questions and walk with you every step of the way. 

You can put your trust in us because we’ve been caring for Bay Area families for over 100 years. We have the experience and expertise you need to make the decisions that best fit your needs and budget. 

We have many resources for families available at, including an online planning form and a planning checklist. You can also request free guides regarding planning and veterans benefits by calling us at (650) 550-8808. 

By Robert A. Gordon Jr., President & CEO of Cypress Lawn Funeral Home & Memorial Park, Resident since 2017 

About The Author

End of Life
Bob Gordon
Cypress Lawn Funeral Home & Memorial Park
(650) 550-8808

Robert Gordon Jr. began his career at his grandfather’s cemetery and funeral home as a teenager — he worked in every position, eventually rising to the level of Vice President. He went on to hold director positions at both the El Camino Group and Service Corporation International. Bob is now the President and CEO of the Cypress Lawn Cemetery Association. He is a licensed funeral director and cemetery broker. 

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